info graphic

Freelance illustrator infographic info graphic designer

info graphic image

Simple info graphic image to help explain a complex advisory service in the pharmaceutical industry.


This info graphic image was created to help explain the concept that the client provides to it's customers. After lengthy consideration the process revealed that the complexity of the service was overwhelming for one image to convey and that a different tack was needed.

It was agreed that the illustration would need to show a basic concept covering the whole service, and would partly rely on text. This is something that works well with text. The info graphic had to create a level of interest to promote the text, and facilitate the reading to refer to the info graphic to help explain the message.

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